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Hiring Quality Workers

Speedway SuperAmerica (SSA) introduced recruiting centers in 2006 to standardize hiring practices in order to raise the quality of frontline customer service representatives. Trained recruiting specialists now process applications, interview and screen candidates, hire employees and provide initial training for approximately 65 percent of SSA stores.

Screening practices have become more stringent, with the applicant-to-hire ratio increasing from 6.4-1 in 2006 to 13.5-1 in 2009. The improved skill set and quality of SSA store new hires has resulted in reduced turnover, better safety performance and overall improvement in customer service metrics. Store managers now have more time to spend on customer service and employee development. We plan to expand this concept where geographically viable.